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Module 7 : Revenue Based Financing

How Revenue Based Financing Works

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Team CrossValWeek 2

The Mechanics Behind Flexible, Revenue-Linked Capital

Revenue-Based Financing (RBF) isn’t just a concept — it’s a structured funding method with predictable terms and performance-based repayment. But understanding how it works is key to deciding whether it fits your business.

In this chapter, we’ll explain exactly how RBF deals are structured, what the numbers look like, and what you should expect as a founder or finance lead.

The Core Structure of an RBF Deal

Here’s what most RBF agreements include:

1. Capital Amount

The upfront amount the business receives (e.g. $100,000).

2. Repayment Cap

The total amount the business will repay — usually 1.3x to 1.6x the funded amount.
Example: $100K raised → $140K repayment cap (at 1.4x).

3. Revenue Share Percentage

A fixed percentage of your monthly or weekly revenue paid to the RBF provider — often between 3% and 10%.

4. Repayment Period

There’s no fixed timeline — repayments continue until the cap is reached.
So the better your revenue, the faster you repay.

RBF in Action — A Realistic Example

Let’s say:

  • You raise $200,000
  • The repayment cap is 1.5x → you owe $300,000 total
  • You agree to repay 6% of monthly revenue

Monthly revenue over time:

MonthRevenueRepayment (6%)Remaining Balance
1$80,000$4,800$295,200
2$120,000$7,200$288,000
3$100,000$6,000$282,000

…and so on, until $300,000 is fully repaid. If your revenue grows, you repay faster. If it dips, repayments slow — offering built-in flexibility.

How Lenders Assess RBF Deals

RBF lenders don’t care about credit scores or collateral. Instead, they look at:

  • Monthly recurring or predictable revenue
  • Margins and profitability trends
  • Customer churn and acquisition costs
  • Bank statement and payment processing data
  • Your financial model or forecast

Most RBF platforms use API-based underwriting — pulling data from your accounting tools, Stripe, Shopify, or bank accounts to make decisions within days.

Repayment Cap vs Interest Rate: Key Difference

Unlike loans, RBF doesn’t use interest rates or amortization.

You pay a fixed return cap, not interest over time — so:

  • There’s no compounding
  • No penalties for early repayment
  • No late fees — just variable repayment based on your performance

This model gives you predictability and avoids the stress of fixed EMI schedules.

What Happens If Your Revenue Drops?

Unlike traditional loans, you won’t default just because revenue slows. Since repayments are variable, you only pay based on what you earn.

That said:

  • You still owe the full repayment cap over time
  • Some platforms have long-stop clauses (e.g. 24 months max)
  • In rare cases, renegotiation may be needed if revenue stalls for too long

How RBF Funds Are Typically Used

Businesses often use RBF capital for:

  • Inventory and working capital
  • Marketing or ad spend
  • Hiring or expansion
  • Launching new products
  • Extending runway before a larger raise

Because there are no equity strings attached, founders retain full ownership and control.

How CrossVal Supports Revenue-Based Financing Management

Once an RBF deal is live, tracking it manually can get messy — especially when revenue fluctuates month to month. CrossVal helps businesses stay in control throughout the entire RBF lifecycle.

With CrossVal, you can:

  • Create a dedicated workspace for your RBF deal or funding cycle
  • Model repayment schedules based on revenue forecasts and performance scenarios
  • Automatically calculate monthly repayments based on actual revenue
  • Track the remaining repayment balance in real-time alongside budgets and cash flow
  • Run simulations to understand how faster or slower revenue affects your runway
  • Separate RBF obligations from traditional debt or equity in your financial dashboards
  • Keep investors or teams aligned by sharing live RBF progress updates

By integrating your accounting tools and revenue data, CrossVal gives you a clear, automated view of how your repayment is progressing — and how it impacts the rest of your business.

Final Thoughts

Revenue-Based Financing works because it aligns repayment with performance. The more you grow, the faster you pay — without the burden of fixed debt or equity dilution.

It’s a flexible option for SMEs that have revenue traction but want to stay nimble and in control.

In the next chapter, we’ll weigh the advantages and disadvantages of RBF so you can compare it clearly with other funding options.

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